FIEO/PUB/PR /72/12 - July 11, 2012
Intellectual Property to boost Export Businesses
“With the falling global economic condition, shrinking international market opportunities and correspondingly rising global competition, it is necessary that Indian exporters identified newer avenues for enhancing export profits”, said Mr Ajay Sahai, DG & CEO,FIEO at a workshop on “Identifying and Translating Intellectual Property into Business Profit” organised by the Federation of Indian Export Organisations (FIEO) in association withKnowledgentia Consulltants on July 11, 2012, at New Delhi.
The workshop discussed as to how companies could identify IP Assets in an organisation, value add through IPR, secure and protect IP Assets, Implement and Enforce IP Rights, exports and IPR etc. The workshop was well attended by senior officials of the leading Indian export houses, representing various sectors of trade.
Several eminent speakers addressed the workshop among them being Prof. H.M. Chawla, I.I.T (Delhi), Dr. K.S. Kardam, Controller, Patent Office, Delhi, the Dy. Commissioner of Police, Economic Offences Wing, Mr. K.K Vyas, senior lawyer Mr Avinash Chander Jain, Knowledgentia Consultants, Mr Satish Jain, Director, Sarvo Technologies.
Mr Sahai advised exporters to identify the Intellectual Property that lies undiscovered in their companies and exploit it for their maximum benefit and cash in on it which they otherwise had been taken for granted till date. He said that the problem of unexploited intangibles exists and the only way to do away with it on a large scale is to push for aggressive recognition and registration of IP by organisations across sectors.” He suggested to industry to factor IP environment as well while studying the potential in a new market and leverage their brands and trade marks to insulate themselves from contraction in global market.